CPC Calculator
Calculate the cost per click and click-through rate of your campaigns.
Your result
Fill in the fields to calculate your result.
Free plan: 5 calculations per day when signed in. Premium: unlimited.
About this calculator
CPC shows how much you pay for each visit generated by the ad. Along with CTR (the percentage of viewers who click), it shows whether the creative and targeting are working.
See the full formula: how we calculate cpcWhat you need to enter
- Total investment
- Clicks generated
- Impressions
Related calculators
- Instagram SponsorshipEstimate how much to charge for a sponsored Instagram post.
- YouTube RevenueEstimate your YouTube ad earnings based on RPM.
- TikTok EarningsEstimate your TikTok earnings based on views.
- Instagram EngagementCalculate your real engagement rate per post.
- Facebook ReachMeasure your reach rate and impressions per person.
- Follower GrowthTrack your audience's growth over time.